welcome!

i’m glad you’re here

I’m Alison - I am a web designer and crafter currently based in Saranac Lake, NY

check out my work →
Woman with sunglasses smiling and sitting on a beach chair by a river, with mountains and trees in the background.
A young girl standing on a rocky beach near the water, wearing a blue jacket, jeans, and sneakers, with a cloudy sky in the background.

I enjoy turning complex, tangled ideas into
digestible, accessible systems through design thinking.

Illustration of three hands holding smartphones with portraits of women on the screens, above text promoting trust in local recommendations for beauty, wellness, and medical services.

product design

An arrow pointing left with a gradient color from yellow to orange.

App design & user journeys for theheard, a community recommendation app, launched in 2022 and live in 7 cities before closing.

check it out
Colorful stained glass sun catchers hanging on a light wooden wall.
A curved arrow pointing upward and to the left

Burl Theory

A medley of handmade things - from stained glass to pressed flower jewelry

check it out
check it out
Website homepage for 'A Walk in the Woods' with a butterfly on a purple flower displayed on a laptop screen, and a mobile phone showing mushrooms in a forest setting.

Design Work

A horizontal wooden stick with an arrow pointing to the right.

Website design and branding for a collection of small businesses and purpose-driven organizations

brand & identity

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web design

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product design

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logo refresh

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content strategy

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brand & identity ✳ web design ✳ product design ✳ logo refresh ✳ content strategy ✳

Have a project in mind?
Let’s connect

Multiple curved lines in yellow, pink, black, and green on a black background.